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Sunday, August 24, 2008

A Film on Billy Graham: pastors urge flocks to head for the theater.

"Billy: The Early Years," the new feature film about Charlotte-born Billy Graham, won't hit theaters until Oct. 10. But the movie's producers, based in California and England, are hoping to build some buzz in the coming weeks by holding more than 50 such sneak peeks for evangelical "opinion makers" across the Bible Belt.

Good reviews from critics are nice, but the thumbs-up producers of Christian films want most these days are from pastors urging their flocks to head for the theater.

In recent years, such word-of-mouth from the pulpit has helped turn films such as "The Passion of the Christ," "Facing the Giants" and "The Chronicles of Narnia" into must-see hits for evangelicals who often shun Hollywood fare because of risque and violent content.

Alex Kendrick, an associate pastor at Sherwood Baptist who directed the film and played the coach, will unveil his latest movie next month. "Fireproof" is another inspirational Christian movie about a firefighter who saves his struggling marriage by following a 40-day "Love Dare" journal.

"What a great opportunity for us," Vail says about hosting the movie about Charlotte's most famous son. "Each one of these (Christian) films is trying to communicate a biblical worldview and how it's lived out in our society today."


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